The Friends of World Heritage Adventure Quiz


Friends of World Heritage is a grassroots initiative dedicated to raising awareness about the importance of protecting World Heritage, promoting sustainable development, and offering ways to explore these sites through sustainable travel. 

In coordination with the release of Indiana Jones and the Kingdom of the Crystal Skull™, the founding partners of Friends of World Heritage (the UN Foundation, the UNESCO World Heritage Centre and Expedia, Inc.) have joined forces with Indiana Jones for an online campaign and contest to promote World Heritage education and sustainable travel.   As more than a dozen World Heritage sites have been featured in previous Indiana Jones™ films, this campaign’s combined effort is a natural fit. 

Through our commitment to World Heritage conservation, Friends of World Heritage are pleased to make available a public service announcement from producer Frank Marshall, of the Indiana Jones™ films. 

In his message, Frank Marshall shares the following thoughts on the connection between his films and World Heritage: “Just as Indy chased [relics] because he believed in the importance of their preservation, I believe in the preservation of the amazing places where Indy chased those artifacts … World Heritage sites belong to us all, and it is up to all of us to work together toward their preservation.” 

Other components of the campaign include an interactive and educational Adventure Quiz that highlights World Heritage sites in the films and an opportunity for site visitors to send a personalized adventure e-card to friends.

Finally, one lucky contestant will win an Indiana Jones™ Travel Experience for two exclusively from Expedia!

Inspired by Indy’s global adventures, the exclusive Indiana Jones™ Travel Experiences from Expedia showcase the World Heritage sites featured in previous Indiana Jones™ films.  They also strive to reflect the values of sustainable tourism and the importance of conservation.  Indiana Jones™ Travel Experiences employ local guides, suppliers and operators to provide travelers with an insight into local customs, culture, history, flora and fauna.

Through this online campaign and contest, we hope to educate and inspire you towards preserving and protecting World Heritage.  Please continue to explore our website for more information on what Friends of World Heritage is doing with partners like Indiana Jones™ to raise awareness about these global treasures.

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Expedia, Inc. is one of the world's leading travel services companies. With its portfolio of leading travel brands, Expedia, Inc. empowers business and leisure travelers with the tools and information they need to easily research, plan, book and experience travel. The company also provides wholesale travel to offline retail travel agents. Expedia, Inc.'s main businesses and brands include:®,™, Hotwire®, Expedia® Corporate Travel, Trip Advisor™ and Classic Vacations™. Expedia, Inc.’s companies also operate internationally with sites in Canada, the United Kingdom, Germany, France, Italy, Netherlands and China, through its investment in eLong™.

The UN Foundation is a public charity created in 1998 with philanthropist Ted Turner’s historic gift of $1 billion to support UN causes. It is the world’s largest private supporter of World Heritage. Since 1999, the UN Foundation has contributed more than $40 million, and catalyzed an additional $150 million, in support of World Heritage conservation and sustainable development in the developing world.

World Heritage Centre at UNESCO

For more than 30 years, UNESCO and its partners have worked through the World Heritage Centre to identify, assess and protect places of outstanding universal value. To date, 184 countries have adhered to the Convention Concerning the Protection of the World Cultural and Natural Heritage, making it one of the most universal international legal instruments for the protection of cultural and natural heritage. Whilst fully respecting the national sovereignty, the States Parties to the World Heritage Convention recognize that the protection of our World Heritage is the duty of the international community as a whole. There are currently 851 properties including 660 cultural, 166 natural and 25 mixed properties in 184 countries.

© Friends of World Heritage